Meet The Idea


 
 
 

At first, there was Reine of Revenge. In the Summer of 2012 during a momentary break from full-time undergraduate school status, Tiffany J. Williams launched and established a brand of clothing consciously curated in her family’s home in Savannah, GA. Years later in 2016, Tiffany established The RREINE Effect, a multi-effective platform and hub for all of her unique and immediate interest. With an unprecedented response by individuals like-minded and indifferent, Tiffany identified a need to share and provide information to others on these various topics; empowering and instilling with her community and others ideas and information that isn’t as readily accessible to them.


 

Choosing inspiration over competition for a stronger community and a healthier and diverse way to do content.


 
 

Made Heavy. Half Blade & Half Silk.

Deeply embedded in my heart is the desire to be a direct and efficient catalyst for my community. As a minority women, I find it imperative that I sow seeds and nurture others with the knowledge and insight I possess in order for it to trickle down and directly implement growth and development.


 
 
 

Meet The Face

I’m TJ. Short for Tiffany.

The superpowers behind this amazing and fantastic brand. Thank you for dropping by and checking out the content on my site. Based in Jacksonville, FL typically you can find me working my 9 to 5 in research, data analytics, and grants if I’m not rummaging through a book, behind my laptop, or practicing self-care techniques.

I am mostly known or associated with the ideation that #BlackGirlsLoveSkincareToo ; outwardly displaying the usage of a diverse range of beauty products that unbeknownest to many minorities are available and able to address their skincare health and concerns. I love helping people of my community and reach feel comfortable and included; identifying their needs and increasing their self-care identity. I am passionate about many things outside of beauty as well including lifestyle, interior designing, and inspiring others.

As a creative, I have been featured on a few blogs and websites displaying my content, ideas, and feedback. I also actively collaborate with brands with unique shared visions I enjoy using my influence as a means to expand and continuously diversify various entities that lack full inclusiveness for people of different backgrounds, cultures, and associations.

 

Connecting through shared insights and experiences.


 
 

G E N E R A L I N F O R M A T I O N

DISCLAIMER

THE RREINE EFFECT USES AFFILIATE LINKS WHERE WE RECEIVE COMMISSION FROM ANY PRODUCT YOU MAY PURCHASE THROUGH THE BLOG.

Thank you so much for your support.